Episodes

In this episode Alex talks about his journey to becoming a digital marketing expert, but don't worry, we talk about interesting stuff as well.

In this episode, we let off a bit of steam because the contents of our bladders sometimes boil over when we see what some so-called experts do to people's (websites) businesses.

Following on from the last podcast about keywords, in this one we're talking about how to use them effectively as part of your lead generation activity.

If you're confused about keywords, what they are and how to find them, this episode of the show is for you.

In this episode, we discuss the three main aspects of having and running a website that you need to get right for the site to work for your business.

In this show, we discuss website audits and why they make sense even if you've just had your website redesigned.

In this episode, Bruce Skinner returns to talk about his structured approach to business growth. It's another long one but has some great advice and help for new and expanding businesses.

With SEO, PPC, social media and email marketing to think about, It's hard to know how you should allocate and spend your marketing budget. Rules like the 80/20 or 70/20/10 split rarely hold up to close scrutiny, so we're offering …

Has gated content had its day as a way of coercing people to give you their contact details? Alex and Dave chat it through and come to a conclusion. It's a great episode for people thinking about creating a campaign …

If you're in marketing you will have heard of Hubspot, but what is it? In this episode of the show we explain and discuss the platform in plain English minus the sales pitch you get from Hubspot. We love Hubspot …

In this episode of the show, we talk about some quick wins to improve your website's performance. These tips might just help you to secure more leads!

There's often a belief that securing more business from your website requires more traffic or website visitors, not so. It's likely if your website is getting visitors there are things you could do to convert more of them into enquiries. …

Unless you've got an in-house team getting your digital marketing right depends on finding the right agency. In this podcast, Julie and Dave guide you through the process of doing that.

We see too many websites built by pure web design agencies fail because of a design-first approach. The way your looks is only part of the puzzle of online success so in this podcast we discuss why using a web …

The relationship between digital marketing and content is well established but many people find content creation challenging. This podcast is ideal for people who need a helping hand.

There are some free and subscription tools we couldn't live without. In this episode of the show, we tell what they are and what they do - in plain English. It's a great listen for seasoned marketers who want to …

Too many businesses build a website as a vanity project. Your website isn't for you, it's for your customers so build it for them.

In this show, we talk about what we've learned about creating a podcast. It's a great listen for business owners who are thinking about joining the podcast revolution.

Having discussed the cost of digital marketing in the last episode, in this episode of the show we discuss the cost of not doing digital marketing. Alex was in the red corner and Dave was in the blue.

If you're in the market to buy digital marketing services but you really haven't a clue what it costs, this one is for you.

Stuart Harrison from business development consultancy Solar Flare chats to Dave about the much-misunderstood connections between BD, Sales & Marketing.

Alex, Julie & Dave discuss the vexed question of how long it should take for digital marketing to start working. This is a great episode for businesses just starting out on their digital journey but there's plenty of insights for …

In this episode, guest Mike Watson and Dave Robinson discuss how Low Code platforms make it possible for non-coders to create digital tools that can create revenue and improve how your business runs. What, no geeks!?

SiteBulb is a great piece of software that helps marketing teams find issues causing search marketing issues. In this show, we chat with Head of Marketing, Geoff Kennedy.