Digital marketing advice, tips and opinions from people actively working on campaigns. Simple plain English help from people at the coalface for people at the coalface of digital marketing, business development and sales.
Aug. 10, 2022
SEO continues to perplex many business owners and marketing professionals. In this episode of the show, we answer the question, ? We talk about the importance of the wind being in the right direction, the need for a full moo…
Aug. 8, 2022
To the uninitiated, hiring a digital marketing agency can seem expensive. In this episode, Alex and Dave talk about how to build your own digital marketing team and what that's likely to cost. It's a good episode for people…
Aug. 1, 2022
LinkedIn Pulse, or whatever they are calling it now, is a LinkedIn platform for publishing articles. From The Coalface listener, Peter Henderson of software development specialist https://pisys.co/ asked us how Google viewed…
July 28, 2022
The secret to marketing your business successfully is, as Bryony said in Episode 65, consistency. To do that, you either need to create your own marketing team or work with an agency, these are the only two viable options. …
July 22, 2022
You'll find no end of SEO advice on the web. But a lot of it's out of date. Google are forever tinkering with their search algorithms and tactics that worked 5 years (or 5 months) ago could now land your site in hot water. T…
July 12, 2022
There are many ways to spend money on digital marketing and, therefore, many ways to waste money. In this episode, Alex and Dave discuss how to avoid wasting money on digital marketing, so you get more value from the money y…