In this episode of the show, we talked about what makes a website "rubbish". Perhaps surprisingly, this doesn't mean the look and…
For many business owners, the way Google ranks web pages is confusing. They simply don't understand why their competitors are on …
In a windswept field in Cornwall, Caron and Dave discuss what a digital marketing agency actually does and, importantly, how to c…
It's not unreasonable for businesses to want to know how much they need to invest in their new website. The thing is, it's not ac…
In this episode, Julie and Dave discuss what are formally called buyer personas. In normal language, these are customer profiles,…
Authenticity and honesty are crucial to the successful implementation of digital marketing. In this episode, Alex, Julie and Dave…
Getting more value from the website visitors you're already getting makes a lot of sense. Many people focus all their efforts on …
In this episode of the show Kelsey Johnson from AWeber talks about email marketing. It's a great episode for people who need some…
In a previous podcast, with Bob Keiller, we were given a business storytelling masterclass. If you missed it, it's well worth sti…
You can create a great looking website on a shoestring budget by sidestepping the design process. In other words, you buy a ready…
If you're a digital marketer and haven't read the book, They Ask, You Answer by Marcus Sheridan you're missing a trick, a huge on…
John Mellis has been a familiar voice on radio for over 25 years. In this episode of the show, John tells us about his career and…
Here at Red Evolution, we're all about inbound marketing but we're not anti outbound. In this fascinating episode of the show, Da…
In this, the 50th, episode of the show Caron, Julie, Alex and Dave discuss how to save a fortune by testing your business idea be…
In this fascinating episode of the show, former Fifth Ring CEO Clif Collier talks about how brand has perhaps become lost in a se…
In this episode Alex, Julie and Dave talk about how Julie became a digital marketer. This episode isn't just a careers lesson, it…
In this episode of the show, Alex and Dave shoot the breeze on the challenges of generating business from your website. It's an e…
In this episode of the show, we explore business storytelling with the master, Bob Keiller. For many Bob needs no introduction, …
Not sure how to come up with a content marketing strategy that delivers results? We’re sitting down with Kelly Gilmour-Grassam - …
Most marketers understand the importance of blogging but based on the popularity of a blog post on our website lots of people are…
Buying a tool like HubSpot or Pardot is a shrewd move. These platforms help to get the maximum return on digital marketing spendi…
In this episode, Alex and Dave bust 5 common digital marketing myths starting with the idea that simply having a website is enoug…
People in business want to succeed, they have the will to win, but that's not enough. To succeed you need to have the will to do …
Using plain English makes business sense and in this episode of the show, Alex and Dave discuss some common content cockups and h…
Have you ever considered going Headless? In this episode of the show, Julie and Dave talk about the tool used to manage website c…
From apprentice TV cameraman to video strategist, Elliot Hornell is truly an expert in his field. In this episode, Elliot and Dav…
As we launch ourselves headlong into a new year it's tempting to bite off more than you can chew. In this episode of the show, we…
Social media can play a role in your business growth plans but don't use the random acts of social approach, create a plan. In th…
In this episode Alex talks about his journey to becoming a digital marketing expert, but don't worry, we talk about interesting s…
In this episode, we let off a bit of steam because the contents of our bladders sometimes boil over when we see what some so-call…
Following on from the last podcast about keywords, in this one we're talking about how to use them effectively as part of your le…
If you're confused about keywords, what they are and how to find them, this episode of the show is for you.
In this episode, we discuss the three main aspects of having and running a website that you need to get right for the site to wor…
In this show, we discuss website audits and why they make sense even if you've just had your website redesigned.
In this episode, Bruce Skinner returns to talk about his structured approach to business growth. It's another long one but has so…
With SEO, PPC, social media and email marketing to think about, It's hard to know how you should allocate and spend your marketin…
Has gated content had its day as a way of coercing people to give you their contact details? Alex and Dave chat it through and co…
If you're in marketing you will have heard of Hubspot, but what is it? In this episode of the show we explain and discuss the pla…
In this episode of the show, we talk about some quick wins to improve your website's performance. These tips might just help you …
There's often a belief that securing more business from your website requires more traffic or website visitors, not so. It's lik…
Unless you've got an in-house team getting your digital marketing right depends on finding the right agency. In this podcast, Jul…
We see too many websites built by pure web design agencies fail because of a design-first approach. The way your looks is only pa…
The relationship between digital marketing and content is well established but many people find content creation challenging. Thi…
There are some free and subscription tools we couldn't live without. In this episode of the show, we tell what they are and what …
Too many businesses build a website as a vanity project. Your website isn't for you, it's for your customers so build it for them.
In this show, we talk about what we've learned about creating a podcast. It's a great listen for business owners who are thinking…
Having discussed the cost of digital marketing in the last episode, in this episode of the show we discuss the cost of not doing …
If you're in the market to buy digital marketing services but you really haven't a clue what it costs, this one is for you.
Stuart Harrison from business development consultancy Solar Flare chats to Dave about the much-misunderstood connections between …
Alex, Julie & Dave discuss the vexed question of how long it should take for digital marketing to start working. This is a great …