In this episode of the show, Alex and Dave shoot the breeze on the challenges of generating business from your website. It's an episode for people who want a big picture overview and a great starting point if you've been …
In this episode, Alex and Dave bust 5 common digital marketing myths starting with the idea that simply having a website is enough to succeed online.
As we launch ourselves headlong into a new year it's tempting to bite off more than you can chew. In this episode of the show, we discuss some evergreen digital marketing baby steps guaranteed to build the right foundation for …
In this episode, we let off a bit of steam because the contents of our bladders sometimes boil over when we see what some so-called experts do to people's (websites) businesses.
Following on from the last podcast about keywords, in this one we're talking about how to use them effectively as part of your lead generation activity.
With SEO, PPC, social media and email marketing to think about, It's hard to know how you should allocate and spend your marketing budget. Rules like the 80/20 or 70/20/10 split rarely hold up to close scrutiny, so we're offering …
The relationship between digital marketing and content is well established but many people find content creation challenging. This podcast is ideal for people who need a helping hand.
There are some free and subscription tools we couldn't live without. In this episode of the show, we tell what they are and what they do - in plain English. It's a great listen for seasoned marketers who want to …
Alex, Julie & Dave discuss the vexed question of how long it should take for digital marketing to start working. This is a great episode for businesses just starting out on their digital journey but there's plenty of insights for …
SiteBulb is a great piece of software that helps marketing teams find issues causing search marketing issues. In this show, we chat with Head of Marketing, Geoff Kennedy.
Julie and Dave discuss traditional marketing and digital marketing to find the main differences and decide there aren't that many.
Alex and Dave discuss competitor analysis, the process of unpicking your competitors' websites and Alex gets into trouble, again, for using jargon.
Alex & Dave talk about using paid search tools such as Google Ads. A useful listen for people who want to avoid wasting money!
Alex & Dave explain why digital marketing types bang on about content. Worth a listen if you're creating your own content stratregy.
Dave & Alex discuss and demystify the process of getting website visitors and generating enquiries from search and social.